ez-park

Print Screen Recipes Organizer

UX / UI Design

Group 8911
intro

84% will screenshot recipes

When scrolling through social media for fear of not finding them later.

the Problem

Users Can't Manage Their Recipes List

So why take a screenshot if it doesn’t help?

Group 8982
Challenges

Preventing Abandonment At Initial Stages

by simple, easy to use and convenient – adding a recipe flow

Market conclusions (1/2)

Every Ingredient Has 
A Substitute​

No endless scrolling, easier orientation and tracking
recipes by name/ ingredients

Market conclusions (2/2)​

Bad Photographers? Darker Background.​

Food always looks amazing on a darker background. Especially if the user took the photo.

User Research Conclusions ​

"am I doing it right?" or "is it ready?” ​

VR technology & Step-by-step preparation guidance
will grant a sense of security and Encouragement.

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